Posts Tagged ‘selling a home in Georgia’

Why I have a NO Tenant Policy in my Residential Listings For Sale

Monday, May 24th, 2010

Occasionally I get a call from a seller looking to sell their property however said property is currently occupied with tenants or a future ex.  No matter whether it is a normal resale or distressed short sale, I have a strict no tenant policy in place.  This means if you have a home you want to sell and someone other than the owner is occupying it, call me when they move out!

Let’s face it, I am an aggressive Realtor.  My combination of traditional and online marketing blitz is really unparalleled which results in showing traffic and offers.  It is a frustrating experience to get the momentum ball rolling only to have it crash at the front door of an uncooperative tenant.

If I have learned one thing in real estate over the years, that lesson is that exes and tenants really do not care about a seller selling their house.  Sorry but it is true.  I have had sellers tell me that tenants have promised, even in writing, that they will comply with all showings with 24 hours advance notice however what I have experienced is nothing less than the opposite.  House is left unkept ranging from as little as unmade beds and dirty dishes to hoarder type filth.  Tenants avoid phone calls, refuse to open the door, sometimes even abusive to the agents calling.  Once I had a tenant add an extra lock so even though the key in the lockbox opened 2 locks, the tenant installed a third so we could not enter.

Let’s face it, if the house sells that means one thing to the tenant or ex wife/husband – It is time to move out in 30 days or less!  The longer they can prolong the expense of movers and finding a new place to live then they will!  There is no motivation for them to keep the house spotless much less sell the house.  I have even had buyers avoid looking at tenant occupied homes in fear of facing the eviction process in the event they do not move in time.  The only instance where tenants occupying the property is a plus is for investor purchases but the pool of landlord investors has dwindled in this market.

I am positive that there are wonderful tenants out there who do comply with showings however it is my personal choice that I do not take those listings.  Good luck and let me know when the property is vacant!

Respectfully,

Realtor Extraordinaire

The Power of the Real Estate Photo

Sunday, May 16th, 2010

I love marketing real estate.  I am always on the prowl looking for new and exciting ways to market my listings to the masses and while my 21st century marketing blitz is on the cutting edge for local realtors, there is one basic step that will always remain CRUCIAL when selling real estate.  The most basic marketing concept that (in my opinion) separates the amazing Realtors from the lackluster and differentiates the homes that sell from the homes that sit stagnant on the market.  PHOTOGRAPHS!

No matter how high my website is ranked in the search engines or how many e-flyers I send out per month, nothing sells a house more than photos!  With that being said, I am still shocked at the quality that are uploaded into the MLS on a daily basis.  Let’s not even talk about the listings that completely lack a photo in the first place (gasp!), or properties that only host one exterior shot but what about the photos of dirty kitchens, unmade master beds, blurry or crooked shots, low res with the date burnt into the image.  Not only do I want all rooms cleaned for photos, I even remove the little things that clutter a photo like refrigerator magnets or TV remotes.

I take property photography seriously!  Unlike most Realtors using a point and click pocket camera, I use a professional digital SLR camera for my shots complete with wide angle lens.  I normally average between 150-400 photos (depending on size of property) and then spend hours going through them to select the absolute best for cleanup and/or slight photoshop.  Nothing but the best for my Georgia sellers!  

Take a look at my listings and you can see the difference.  If you are thinking of selling a home in Acworth, Austell, Dallas, Douglasville, Hiram, Kennesaw, Lithia Springs, Mableton, Marietta, Powder Springs, Roswell, Smyrna, Vinings or Villa Rica then contact us on how to effectively market and sell your home in this market!